Triple Whale revenue is an estimated $28.4M in annual recurring revenue.
Triple Whale is an e-commerce analytics platform for DTC brands, unifying marketing and revenue data. This page estimates Triple Whale's revenue, customers, growth, and unit economics from public traffic and pricing data — an estimated ~$28M ARR for the Series B analytics company, based in Columbus, OH.
- Stage
- Series B
- Founded
- HQ
- Columbus, OH
- Funding raised
- $55M
Where Triple Whale's ~$2.4M of monthly revenue moves
Modeled monthly-recurring-revenue movement — the new, expansion and reactivation revenue added against the contraction and churn lost.
Added revenue is running ahead of what's lost.
Every $1 lost is offset by ~$3.4 gained.
Source: SimilarWeb, Q2 2026
What you can do with Triple Whale's estimate
Run this analysis on Triple Whale's real Stripe
This page is modeled from public signals. Connect Stripe, read-only, and every figure becomes exact — with the actual account names behind each finding.
How we estimate this — and what we don't claim
Public signals, published peer benchmarks, a fitted model, and an honest range with a confidence tier. Reported figures override the model as Verified.
How Triple Whale compares to same-stage SaaS peers
Each estimated metric is placed at its percentile against same-stage peers. The dot is Triple Whale; the tick is the peer median.
Low churn for its stage — customers stick.
Little revenue lost to downgrades and cancels.
Expansion outweighs losses — negative net churn.
Retains revenue near the peer median.
Roughly flat net retention within the base.
Growing about as fast as peers.
Roughly 76K+ accounts, 6K+ of them paying
Triple Whale's published pricing
How healthy is Triple Whale's business?
Solid fundamentals with one or two areas worth watching.
North Metric's agents found an estimated
$82K/mo in opportunities for Triple Whale
And that's from public signals alone. Connect Stripe and every finding below carries the actual account names.
If we can find this from the outside, imagine what we'd find in your Stripe.
Connect once, read-only. Your first nightly report — priced in dollars, with customer names — lands in the morning.
How much does Triple Whale make? Common questions
How much revenue does Triple Whale make?
We estimate Triple Whale generates about $28.4M in annual recurring revenue, most likely between $17.0M and $39.7M (medium confidence). Triple Whale is private and doesn't disclose financials, so this is a model estimate from public traffic, demand, and pricing data.
What is Triple Whale's ARR?
Our estimate puts Triple Whale's ARR near $28.4M (~$2.4M/mo MRR).
How many customers does Triple Whale have?
We estimate roughly 6K+ paying customers, based on estimated revenue of $28.4M at about $406/mo per account.
Is Triple Whale growing?
Triple Whale's web traffic is currently declining, and we estimate revenue growth around 3.7% per month with net revenue retention near 107%.
How much does Triple Whale cost?
Triple Whale offers 4 plans (hybrid pricing), starting from the lowest listed tier.
Is Triple Whale public or private?
Triple Whale is a private, series b company founded in 2021, based in Columbus, OH. It has raised $55M.
How accurate is this estimate?
We validate our model on companies whose revenue is public: it lands within 2× of the real figure about 70% of the time, and within 3× about 90%. See our full methodology.
How we estimate this — and what we don't claim
Web traffic, traffic mix, brand-search demand and published pricing — the signals anyone can see.
Published SaaS conversion, churn and retention rates — looked up, not invented.
A demand model trained on companies whose revenue is public, reconciled with the traffic funnel.
Validated blind: ~70% of estimates land within 2× of the reported figure, ~90% within 3×.
Every figure is a model output with a stated range and confidence — never a claim of Triple Whale's actual books. Where a company publishes or a credible outlet reports a real number, we mark it Verified and lean on it. Read the full methodology. Last updated 2026-07-12.