Medium confidence

    Tailscale revenue is an estimated $60.1M in annual recurring revenue.

    Tailscale is a secure-networking tool that connects devices into a private mesh VPN using WireGuard. This page estimates Tailscale's revenue, customers, growth, and unit economics from public traffic and pricing data — an estimated ~$60M ARR for the Series C developer tools company, based in Toronto, Canada.

    Stage
    Series C
    Founded
    HQ
    Toronto, Canada
    Funding raised
    $275M
    Annual recurring revenueModeled estimate
    ~$60.1M
    Range $36.0M – $84.1M
    $36.0M low$84.1M high
    Est. MRR
    ~$5.0M
    Modeled from public signals
    Revenue & growth

    Where Tailscale's ~$5.0M of monthly revenue moves

    Modeled monthly-recurring-revenue movement — the new, expansion and reactivation revenue added against the contraction and churn lost.

    MRR movementlast full month
    New+$189K
    Expansion+$89K
    Reactivation+$15K
    Contraction-$16K
    Churned-$42K
    Net new+$236K
    Net new MRR
    +$236K

    Added revenue is running ahead of what's lost.

    Quick ratiohealthy > 4.0
    4.8

    Every $1 lost is offset by ~$4.8 gained.

    Web trafficstable
    8.9M/mo
    Organic20%
    Direct60%
    Referral12%
    Paid0%
    Social4%
    Conversion funnel
    Visitor → signup
    benchmark 2%
    2%
    Visitor → paid
    benchmark 0.2%
    0.3%
    Traffic quality
    1.9%
    from AI assistants & answer engines
    80%
    organic / non-paid demand

    Source: SimilarWeb, Q2 2026

    What you can do with Tailscale's estimate

    See it on your data

    Run this analysis on Tailscale's real Stripe

    This page is modeled from public signals. Connect Stripe, read-only, and every figure becomes exact — with the actual account names behind each finding.

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    Under the hood

    How we estimate this — and what we don't claim

    Public signals, published peer benchmarks, a fitted model, and an honest range with a confidence tier. Reported figures override the model as Verified.

    Read the methodology
    Metrics vs. benchmark

    How Tailscale compares to same-stage SaaS peers

    Each estimated metric is placed at its percentile against same-stage peers. The dot is Tailscale; the tick is the peer median.

    Customer churnP72 · top 28%
    2.1%
    peer median3%

    Low churn for its stage — customers stick.

    Gross MRR churnP72 · top 28%
    0.8%
    peer median1.2%

    Little revenue lost to downgrades and cancels.

    Net MRR churnP92 · top 8%
    -0.6%
    peer median0.3%

    Expansion outweighs losses — negative net churn.

    Gross revenue retentionP49
    87%
    peer median89%

    Retains revenue near the peer median.

    Net revenue retentionP51 · top 49%
    107.9%
    peer median106%

    Roughly flat net retention within the base.

    MoM growthP59 · top 41%
    4.7%
    peer median4%

    Growing faster than the typical SaaS company.

    Customers & unit economics

    Roughly 705K+ accounts, 54K+ of them paying

    Total accounts
    705K+
    free + paying, estimated
    Paying customers
    54K+
    at ~$92/mo each
    Blended ARPU
    $92
    per paying account / mo
    Customer LTV
    $4K
    lifetime value, modeled
    Free users
    651K+
    non-paying, top of funnel
    Processing fees
    2.9%
    ~$145K/mo on payments
    Net cash flow
    $4.9M
    MRR less processing, /mo
    Est. ARR / customer
    $1K
    annual revenue per account
    Pricing & plan mix

    Tailscale's published pricing

    Personal
    Free
    est. of customers65%
    Up to 6 users, free forever
    Standard
    $8/user/mo
    est. of customers65%
    Unlimited users
    Premium
    $18/user/mo
    est. of customers35%
    Advanced compliance and AI security
    Enterprise
    Custom
    Full platform with custom needs
    Business health

    How healthy is Tailscale's business?

    69/ 100
    Watch

    Solid fundamentals with one or two areas worth watching.

    MoM 4.7%Fair60
    NRR 108%Strong80
    Quick ratio 4.8Strong76
    CLV $4.4KFair60
    What the agents would find

    North Metric's agents found an estimated
    $173K/mo in opportunities for Tailscale

    And that's from public signals alone. Connect Stripe and every finding below carries the actual account names.

    Protect$45K
    Churn Radar$30K/mo
    Accounts with declining usage
    Usage-decline cohort flagged from engagement signals.
    Whale Alert$15K/mo
    Revenue concentration in top accounts
    Top accounts represent an outsized share of MRR.
    Recover$23K
    Payment Recovery$15K/mo
    Failed charges in retry window
    ~5.5% of charges fail; smart-retry addressable.
    Win-Back Engine$8K/mo
    Recently churned, high re-engage odds
    Recent churned logos with strong prior engagement.
    Expand$105K
    Upgrade Finder$60K/mo
    Power users on lower tiers
    Feature usage exceeds current plan limits.
    Trial Closer$30K/mo
    Engaged trials nearing decision
    High-activation trials in the conversion window.
    Pricing Power$15K/mo
    ASP trails ARPU
    In-app upgrade prompts could lift realized price.
    Protect. Recover. Expand. your revenue.

    If we can find this from the outside, imagine what we'd find in your Stripe.

    Connect once, read-only. Your first nightly report — priced in dollars, with customer names — lands in the morning.

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    No credit card · Read-only access · 3-min setup
    Same category

    Revenue estimates for Tailscale's competitors

    N
    Netlify
    Developer Tools
    L
    Linear
    Developer Tools
    R
    Render
    Developer Tools
    R
    Railway
    Developer Tools
    V
    Vercel
    Developer Tools
    R
    Replit
    Developer Tools

    How much does Tailscale make? Common questions

    How much revenue does Tailscale make?

    We estimate Tailscale generates about $60.1M in annual recurring revenue, most likely between $36.0M and $84.1M (medium confidence). Tailscale is private and doesn't disclose financials, so this is a model estimate from public traffic, demand, and pricing data.

    What is Tailscale's ARR?

    Our estimate puts Tailscale's ARR near $60.1M (~$5.0M/mo MRR).

    How many customers does Tailscale have?

    We estimate roughly 54K+ paying customers, based on estimated revenue of $60.1M at about $92/mo per account.

    Is Tailscale growing?

    Tailscale's web traffic is currently stable, and we estimate revenue growth around 4.7% per month with net revenue retention near 107.9%.

    How much does Tailscale cost?

    Tailscale offers 4 plans (per-seat pricing), starting from the lowest listed tier.

    Is Tailscale public or private?

    Tailscale is a private, series c company founded in 2019, based in Toronto, Canada. It has raised $275M.

    How accurate is this estimate?

    We validate our model on companies whose revenue is public: it lands within 2× of the real figure about 70% of the time, and within 3× about 90%. See our full methodology.

    How we estimate this — and what we don't claim

    01
    Public signals

    Web traffic, traffic mix, brand-search demand and published pricing — the signals anyone can see.

    02
    Peer benchmarks

    Published SaaS conversion, churn and retention rates — looked up, not invented.

    03
    Fitted model

    A demand model trained on companies whose revenue is public, reconciled with the traffic funnel.

    04
    Honest accuracy

    Validated blind: ~70% of estimates land within 2× of the reported figure, ~90% within 3×.

    Every figure is a model output with a stated range and confidence — never a claim of Tailscale's actual books. Where a company publishes or a credible outlet reports a real number, we mark it Verified and lean on it. Read the full methodology. Last updated 2026-07-12.

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