How to See MRR and Churn in Stripe.
Where Stripe's MRR and churn charts live, how Stripe calculates them, and what they leave out.
Stripe shows MRR and churn under Billing, then Overview, in the Dashboard. Set the discount, active-subscriber and churn-timing definitions first, since they change the numbers. Stripe's MRR counts active and past_due subscriptions and leaves out taxes, free plans and metered products. Use Explore to see which customers churned, and Report downloads for monthly CSVs.
Stripe shows MRR and churn on the Billing overview page of the Dashboard. Set your metric definitions first, because they change the numbers, then read MRR, churn and retention by cohort, drill into the customers behind each change, and export the prebuilt reports. This guide follows Stripe's docs as checked on Nov 14, 2026.
1. Open the Billing overview
In the Stripe Dashboard, go to Billing, then Overview. The analytics are split into Revenue, Subscribers, Trials, Churn and Usage pages, and some tabs can compare your numbers with similar businesses on Stripe. Unpaid invoice balances by age sit on the Collections page.
2. Set your metric definitions
Click Configure on the Billing overview to change how Stripe calculates MRR, churn and active subscribers. Changes take 24 to 48 hours to appear. The settings are:
- Discounts: whether recurring and one-time discounts are subtracted from MRR. Permanent recurring discounts are always subtracted.
- Active subscribers: counted from the start of the subscription, or only once the first payment is received.
- Churn timing: a cancellation counts as churn when it happens, or at the end of the billing period.
3. Read MRR the way Stripe counts it
| Item | In Stripe's MRR? |
|---|---|
| Active and past_due subscriptions | Yes, normalized to a month |
| Annual plans | Yes, divided by 12 |
| Paid items on a subscription whose other items are in a trial offer | Yes |
| Taxes | No |
| Free plans | No |
| Metered (usage-based) products | No |
| Subscriptions on a legacy free trial (trial_end) | No, for the length of the trial |
A subscription that is canceled or marked unpaid counts as churn and drops out of MRR. MRR growth breaks the change into new, reactivation, expansion, contraction and churn MRR, plus an adjustment for currency moves.
4. Read churn and retention
| Metric | How Stripe calculates it |
|---|---|
| Subscriber churn rate | Subscribers churned in the past 30 days, divided by active subscribers 30 days ago plus new subscribers in the past 30 days |
| Churned revenue | Churned MRR plus contraction MRR in the period |
| Subscriber retention by cohort | Active subscribers left from each starting month, month by month |
| Revenue retention by cohort | MRR left from each starting month, including expansion, so it can pass 100% |
| Subscriber lifetime value | ARPU divided by the subscriber churn rate |
A subscriber counts as churned when all of their subscriptions are canceled or unpaid, or their MRR drops to zero. Revenue retention by cohort is the closest Stripe chart to net revenue retention.
5. See which customers churned
On charts such as MRR growth and Churned revenue, click Exploreto see a table under the chart, then click a cell to see the events behind it, such as which customers churned or expanded. The same view can filter and group by product or price. Explore covers only some metrics, and filtering and grouping aren't available if you process subscriptions in more than one currency.
6. Export the data
On any metric's details page, Export downloads the summary table, and for some metrics the underlying rows. In live mode, Report downloads on the Billing overview has three prebuilt reports:
- MRR per subscriber per month, each subscriber's MRR at month end.
- Subscription metrics per month, the MRR and subscriber roll-forward, retention and customer value.
- Customer MRR changes, a log of every new, upgrade, downgrade, reactivation and churn.
Report dates are in UTC while charts use your account's time zone, so monthly totals may not match exactly.
Benchmarks in Stripe
Stripe can compare your gross and net MRR churn rate, subscriber churn rate, retention, MRR growth rate, LTV, ARPU and trial conversion with a peer group over the past 12 months. To see them, open the Compare to Benchmarks menu on the Billing overview. You need at least five active subscriptions and a paid subscription in the past year (Stripe docs, checked Nov 14, 2026).
What Stripe's reports leave out
Stripe's analytics describe churn after it happens. We found no per-customer churn risk score in its Billing analytics docs (checked Nov 14, 2026), so they don't say who is likely to cancel next. If you bill by usage, metered products are outside MRR, and usage-based MRR is a preview you have to request. The Usage pages show aggregate usage and usage revenue instead.
See money at risk in your own Stripe, and the first five customers to act on.
Where North Metric fits
North Metric reads the same Stripe billing data and starts where the reports stop: every paying customer gets a 0–100 risk score with up to three reasons, ranked by money at risk, and each at-risk customer gets one drafted move to approve. The free churn report reads Stripe and changes nothing there. See how North Metric works alongside Stripe.
Sources
- Stripe docs: Billing analytics, checked Nov 14, 2026.
- Stripe support: Metric configurations, checked Nov 14, 2026.
- Stripe docs: Benchmarks, checked Nov 14, 2026.
Frequently asked questions
Where do I find MRR in Stripe?
In the Stripe Dashboard, go to Billing, then Overview. The Revenue page shows MRR and MRR growth, and Report downloads gives MRR per subscriber per month as a CSV.
How does Stripe calculate churn rate?
Stripe's subscriber churn rate is subscribers churned in the past 30 days, divided by active subscribers 30 days ago plus new subscribers in the past 30 days. Churned revenue is churned MRR plus contraction MRR.
Why does Stripe's MRR differ from my analytics tool?
Definitions differ. Stripe counts past_due subscriptions, leaves out metered products, and lets you choose how discounts and cancellation timing are handled. Compare these settings in both tools before comparing numbers.
Can I track net revenue retention in Stripe?
Stripe's revenue retention by cohort shows how much MRR each starting month keeps, including expansion, so it can pass 100%. Stripe's benchmarks also compare net MRR churn rate with similar businesses.