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Founder Archetype
Find your founder type
in 60 seconds.
Eight situations, one pattern. Your spreadsheet won't tell you this part.
1 of 8
First of the month. You open your dashboard. The first number you look at is:
New MRR — fresh blood.
Net retention. Did the base get fatter or thinner?
Failed payments. That queue gives me hives.
Total revenue, mostly. I'll dig in if something looks off.