Pendo revenue is an estimated $145.7M in annual recurring revenue.
AI-powered platform that improves how everyone uses software. This page estimates Pendo's revenue, customers, growth, and unit economics from public traffic and pricing data — an estimated ~$146M ARR for the late-stage product adoption company, based in Raleigh, NC.
- Stage
- Series D+
- Founded
- HQ
- Raleigh, NC
- Funding raised
- $470M
Where Pendo's ~$12.1M of monthly revenue moves
Modeled monthly-recurring-revenue movement — the new, expansion and reactivation revenue added against the contraction and churn lost.
Added revenue is running ahead of what's lost.
Every $1 lost is offset by ~$3.2 gained.
Source: SimilarWeb, Q2 2026
What you can do with Pendo's estimate
Run this analysis on Pendo's real Stripe
This page is modeled from public signals. Connect Stripe, read-only, and every figure becomes exact — with the actual account names behind each finding.
How we estimate this — and what we don't claim
Public signals, published peer benchmarks, a fitted model, and an honest range with a confidence tier. Reported figures override the model as Verified.
How Pendo compares to same-stage SaaS peers
Each estimated metric is placed at its percentile against same-stage peers. The dot is Pendo; the tick is the peer median.
Low churn for its stage — customers stick.
Little revenue lost to downgrades and cancels.
Expansion outweighs losses — negative net churn.
Retains revenue near the peer median.
Accounts grow — revenue rises even without new sales.
Growing slower than the typical peer.
Roughly 451K+ accounts, 35K+ of them paying
Pendo's published pricing
How healthy is Pendo's business?
Solid fundamentals with one or two areas worth watching.
North Metric's agents found an estimated
$410K/mo in opportunities for Pendo
And that's from public signals alone. Connect Stripe and every finding below carries the actual account names.
If we can find this from the outside, imagine what we'd find in your Stripe.
Connect once, read-only. Your first nightly report — priced in dollars, with customer names — lands in the morning.
Revenue estimates for Pendo's competitors
How much does Pendo make? Common questions
How much revenue does Pendo make?
We estimate Pendo generates about $145.7M in annual recurring revenue, most likely between $87.4M and $204.0M (medium confidence). Pendo is private and doesn't disclose financials, so this is a model estimate from public traffic, demand, and pricing data.
What is Pendo's ARR?
Our estimate puts Pendo's ARR near $145.7M (~$12.1M/mo MRR).
How many customers does Pendo have?
We estimate roughly 35K+ paying customers, based on estimated revenue of $145.7M at about $350/mo per account.
Is Pendo growing?
Pendo's web traffic is currently stable, and we estimate revenue growth around 2% per month with net revenue retention near 116.8%.
How much does Pendo cost?
Pendo offers 4 plans (usage pricing), starting from the lowest listed tier.
Is Pendo public or private?
Pendo is a private, series d+ company founded in 2013, based in Raleigh, NC. It has raised $470M.
How accurate is this estimate?
We validate our model on companies whose revenue is public: it lands within 2× of the real figure about 70% of the time, and within 3× about 90%. See our full methodology.
How we estimate this — and what we don't claim
Web traffic, traffic mix, brand-search demand and published pricing — the signals anyone can see.
Published SaaS conversion, churn and retention rates — looked up, not invented.
A demand model trained on companies whose revenue is public, reconciled with the traffic funnel.
Validated blind: ~70% of estimates land within 2× of the reported figure, ~90% within 3×.
Every figure is a model output with a stated range and confidence — never a claim of Pendo's actual books. Where a company publishes or a credible outlet reports a real number, we mark it Verified and lean on it. Read the full methodology. Last updated 2026-07-12.